Daewoo Forklifts Rhode Island

Start-up of the forklift business
During the latter part of the 1960s, Korea promoted a national expansion of the industrial machines industry. During that time, the Korean forklift market was an open-import situation. Korea Machinery Co., Ltd. started to import assembled forklifts and sell them to large businesses, the armed forces and state-run companies. During 1976, Daewoo Heavy Industries Ltd. merged with Korea Machinery Co., Ltd. The company established service and sales outlets throughout the country and, a few years later, opened its very own forklift production plant. Product development and quality improvement through constant technical training were the plant's primary focus.

Expansion of forklift exports
Daewoo Heavy Industries Ltd.'s market share of the domestic forklift business quickly increased to 90 percent. By the 1980s, the sales of the company increases and technological improvements had attracted the interest of Caterpillar Industrial Inc., an American company. The two companies entered a joint-venture project in the early part of the 1980s to deal with competition faced by Caterpillar within the United States forklift market. The forklift sales of Daewoo skyrocketed and another plant was constructed during the year 1984. Daewoo Heavy Industries Ltd. was then in a position to make forklifts for export. In the early part of the 90s, Daewoo went global with a worldwide sales network. New types of forklifts were developed as an independent brand name using Korean technology.

Development of new models
Developed in 1998 was the G5 series, the first series of proprietary models. These models were 1800 kg - 3000 kg internal combustion trucks. A research effort developed core technologies for hydraulic systems, transmissions and engines. A host of durability and performance tests have confirmed the quality of this new family of trucks. The company established reliability evaluation centers to assure the reliability of main parts. These centers have acquired global respect.

Well-known for its low impact on the environment and operator comfort is the G5 series. The G5 is known throughout the world for being reliable, durable and operator friendly. The series rated high among clients during large-scale, after sales surveys as part of a consumer-oriented marketing strategy for these models.

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